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Pardot Sales Cloud


Air20 is a leading next generation hybrid air conditioning system providing efficient and environmentally responsible cooling and ventilation.

They have completed a variety of successful projects in Europe, Middle East and Americas among other parts of the world. Including shopping malls, pharmaceutical process and storage cooling, and outdoor cooling of stadiums and theme parks.

  • Date

    October 8, 2010

  • Skills

    Sales Cloud, Pardot

  • Client


  • Tags


Problems and Challenges

Air2O had a clear view of the challenges they were facing with their old systems which is why they required Nadcoms to implement Salesforce technology for their sales team.

  • Scaling up the old system with growing business would have been expensive and resource intensive.

  • Little statistical insight into the sales team's efforts and how those were affecting the business.

  • No CRM or a capability that served a similar function.

Proposed Solutions

  • Air2O's complete system on one platform for streamlined business activity.

  • Salesforce Deployment capable of scaling up in the future without overtaxing resources.

  • New data security measures and data access levels.

  • Workflow automation to make business processes more efficient.

  • End to end reporting, analytics, and mobile access from anywhere.


With Salesforce Air2O had an updated system providing them scalability with relatively low expenditure of resources. They had a more efficient way of conducting their business with automated workflows, drip campaigns and more. Their data management is also more secure and efficient and allows them to be more creative with it.

  • Increased customer engagement and satisfaction level.

  • Optimised performance.

  • More secured data management.

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